Rug Point India
01 // The Challenge: Showcasing A 35-Year Legacy
Rug Point India had a 35-year family history of handcrafting premium hand-knotted, hand-tufted, and hand-woven wool rugs in Bhadohi. However, they lacked a modern website to showcase their collections, custom capabilities, and natural fibers to global B2B retailers and interior designers.
- No digital showcase catalog
- Hard to submit custom inquiry specifications
- Low visibility for international design clients
02 // The Strategy: Blazing-Fast Interactive Catalog
Custom Development
We built an optimized product catalog showcasing Hand-Knotted, Hand-Tufted, and Hand-Woven collections with responsive filters, custom inquiry forms, and fast-loading media assets.
SEO Optimization
We implemented technical SEO with clean schema markups, indexable collections, and keywords targeting design houses and retailers in global hubs.
03 // The Results: Global B2B Reach
The new Next.js website ranks highly on Google search results and loads in under 0.7 seconds. Rug Point India now receives custom rug inquiry submissions from designers and retailers worldwide, unlocking a new global sales channel.
Project Performance
Technologies Used
Key Deliverables
- Bespoke Custom Inquiry Forms
- Optimized High-Res Rug Catalog
- Technical SEO Schema Protocols
- High-Speed Collection Filtering